Cengage Learning and Celebrus Technologies partner

By Stefanie Botelho. Cengage Learning, a leading global educational content, technology and services company for the higher education and K-12, professional and library markets, today announced a partnership with Celebrus Technologies, a provider of tagging-free multi-channel digital big data software that captures rich behavioral data to understand how customers are interacting with the company’s digital service offerings. As the first major US publisher to work with Celebrus, this partnership puts Cengage Learning at the forefront of the industry in understanding how big data can inform student product usage, learning objectives and learning outcomes. More...