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26 novembre 2016

Building a powerful college brand online

University Business LogoBy John Meagle. For the marketing and student recruitment team, the renaming was an opportunity to build awareness of the distinctive experience our institution offers career-oriented students. More...

26 novembre 2016

Recruit today’s college students with these digital strategies

University Business LogoBy Shani Lenore-Jenkins. Many higher education organizations still employ the same cookie-cutter recruitment strategies, but as college enrollment declines, it’s increasingly important to embrace technology. More...

26 novembre 2016

Closing the gap between college career services and employers

University Business LogoBy Susan Brennan and Kara Della Croce. College and universities must face a harsh reality: employer expectations of their graduates are changing. As the world becomes more complex, so do employer demands. It’s not enough for candidates to have the professional or technical skills needed for a particular job. More...

26 novembre 2016

Power in numbers in higher ed OER development

University Business LogoBy Matt Zalaznick. Considering that textbooks can account for 25 percent of a community college student’s degree, some institutions have banded together to develop more open educational resources. More...

26 novembre 2016

Colleges still struggle with Title IX compliance

University Business LogoBy Ray Bendici. More than 40 years after it was established, Title IX continues to pose compliance challenges for higher education institutions struggling with sexual assault investigations. More...

26 novembre 2016

DOE issues new regulations to protect student borrowers

University Business LogoBy Ray Bendici. Recent regulations from the Department of Education improve protection for student borrowers targeted by misleading or predatory practices, and establish a clear path for loan forgiveness in instances of institutional fraud or misconduct—an issue financial aid experts say will impact both for-profits and nonprofits. More...

26 novembre 2016

Food Franchise 101 on campus

University Business LogoBy Ray Bendici. After years of working with multiple food service vendors and local restaurants, Carnegie Mellon University brought fast-casual bakery chain Au Bon Pain to campus. The school’s first experience with a national restaurant franchise, it was a 12-month process from the brainstorming phase to opening the doors to hungry students. More...

26 novembre 2016

Feeding campus—sustainabily—from a container

University Business LogoBy Tim Goral. Designed by the company Freight Farms, the hydroponic lettuce farm inside a shipping container at Stony Brook University in New York uses 90 percent less water than traditional growing methods to provide an acre’s worth of leafy greens to campus dining halls. More...

26 novembre 2016

Putting data to work in higher ed

University Business LogoBy Tim Goral. Data can be a beautiful thing. It can reveal patterns, failures and sometimes, surprises—as long as the measurements are consistent. At Prince George’s Community College that wasn’t the case. Each class was measuring different things, so campus leaders couldn’t quite see the big picture. More...

26 novembre 2016

Five metrics to power your value proposition

University Business LogoBy Jim Scannell. As demographic, economic and market volatility continue to challenge higher ed’s ability to enroll a sufficient number of students able to take advantage of the educational opportunities available, understanding and advancing your institution’s value proposition should be at the top of the to-do agenda. More...

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