
Creating a Culture of ROI

Dans un contexte de compétition accrue par la mondialisation, le développement des médias et la montée en puissance d’Internet, se distinguer devient impératif pour les collectivités territoriales. Région, Département, Communauté de communes, Métropole… à tous les échelons, la marque territoriale - grâce à sa promesse de développement de l’attractivité économique, touristique ou démographique - se développe depuis une dizaine d’années. Plus...
L’ANFH se dote d’une nouvelle identité visuelle. Nous vous invitons à prendre une minute pour la découvrir en vidéo. Plus...
By Stephen Downes - Stephen's Web. Press Release[Edit][Delete]: Creative, Capable, Connected - Our New Brand, Education.au [Edit][Delete] August 10, 2006
education.au got a new identity last Friday. Personally, I've always felt identities should reflect what people or organizations are, or what they do, while compliments - such as 'creative', 'capable' and 'connected' - should be the domain of friends and well-wishers. But perhaps I take an overly modest approach to branding. Also from the same EdNA newsletter, information on podcasts from Friday's seminar and news that Australia will no longer refer to VET (vocational education and training). More...
Addressing marketing challenges with diminishing resources may tempt your team to hunker down and pound out the work. But today, impressionable young leaders need the very best performance you and your crew can muster. More...
The recent college admissions bribery scandals have led to both shock and increased interest in admissions practices among the public. Universities and colleges who proclaim visions of fairness, diversity and merit in their admissions processes were caught on the grift, and folks love a hypocritical scandal of epic proportions. More...