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15 décembre 2015

Tough Things

By Matt Reed. Stephen Pearlstein’s piece this weekend in the Washington Post, “Four Tough Things Universities Should Do To Rein In Costs,” reminded me of an old line about football announcers. When a play goes bad, or a team has a rough season, announcers will frequently say that the team lacks “discipline.” It conveys a certain gravitas to the speaker, without requiring the speaker to have any actual knowledge. More...

15 décembre 2015

Once More, with Feeling

By Matt Reed. How many times should a student be allowed to re-take a class she hasn’t passed? In my context, that usually means either failing or withdrawing; we don’t do many incompletes. More...

15 décembre 2015

Seasonal Retail and Final Exams

By Matt Reed. The next several weeks are some of the most stressful ones of the year for lower-income students. 
That’s because two demands on their time are increasing simultaneously: seasonally increased hours at many retail and customer service jobs, and the late-semester ramp-up to final projects, papers, and exams. More...

15 décembre 2015

The Shot Not Taken

By Matt Reed. This week I witnessed a devastatingly effective “shot not taken,” a sort of negative-space insult that worked by implied contrast. I gasped at its elegance. It’s a dying art, but it’s not entirely gone yet, and I’ll miss it when it breathes its last. More...

15 décembre 2015

The Prereq Temptation

By Matt Reed. (“The Prereq Temptation” was a rejected John LeCarre title. A lot of people don’t know that…)
In my imagined, more perfect world, there would be exactly one reason for a prerequisite to attach to a class: the students would need to know material from the prior class to be successful in the second one. More...

15 décembre 2015

Clarity for All: Every Written Word Represents Your Brand

By Deborah Bosley. Per ISO/IEC 27002, in order to achieve and maintain appropriate protection of university assets, all assets should be accounted for and have a nominated owner. The implementation of controls and responsibilities may be delegated by the owner as appropriate; however, the owner remains ultimately responsible for asset protection. More...
15 décembre 2015

The Rise of the (Unit-Level) CMO

By Rob Zinkan. If you accounted for the types of activities that fill each workday, what would be the breakdown of substance versus trivia? In The Contrarian’s Guide to Leadership, USC president emeritus Steve Sample provides a dose of reality with his 70/30 formula. More...
15 décembre 2015

The Irony of Higher Ed Marketing

By Eric Sickler. In my travels to campuses across the nation, I'm regularly reminded of a chronic, ironic reality: higher ed marketing success is usually compromised by a lack of the same three foundational educational elements that form the bedrock of what we're committed to helping our students acquire. More...
15 décembre 2015

Clear, Concise Writing: It’s the Law (Seriously)

By Kristine Maloney. Earlier this fall a headline in The Atlantic caught my eye. “The Needless Complexity of Academic Writing,” it said. Promising enough on its own, but there was also a subhead: “A new movement strives for simplicity.” It was like Christmas had come early. More...
15 décembre 2015

The Guessing Game: Where Will Your International Students Come from in 10 Years?

By Megan Brenn-White. A British Council report on graduate mobility by 2024 projects that the quickest growing markets for the US between 2012 and 2024 will be Nigeria (+9.4%), India (+8%), Saudi Arabia (+6.3%), Pakistan (+5.4%), and Indonesia (+5.3%). A report by the World Education Service says that Saudi Arabia, Brazil, Vietnam, and Turkey are the next four big “emerging markets”. Clearly this matters for long-term planning. More...
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