By Rob Zinkan. If you accounted for the types of activities that fill each workday, what would be the breakdown of substance versus trivia? In The Contrarian’s Guide to Leadership, USC president emeritus Steve Sample provides a dose of reality with his 70/30 formula. More...15 décembre 2015
The Rise of the (Unit-Level) CMO
By Rob Zinkan. If you accounted for the types of activities that fill each workday, what would be the breakdown of substance versus trivia? In The Contrarian’s Guide to Leadership, USC president emeritus Steve Sample provides a dose of reality with his 70/30 formula. More...
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