The “stealth student” applicant becomes growing concern for admissions

By Lauren Meade. Officials in college and university admissions departments are increasingly working to connect with an elusive new applicant demographic: the “stealth student.” The alliterative descriptor has caught on in higher ed circles, as has the recognition that capturing the attention of these unknown students—whose first contact with a school’s admissions department is when they submit an application—will be central to remaining competitive in the Millennial age. More...