How adtech, not ad blocking, breaks the social contract

By Stephen Downes - Stephen's Web. How adtech, not ad blocking, breaks the social contract
Doc Searls, 2015/09/23

The Applesphere has been roiling over the ad-blocking controversy recently (the Firfoxsphere has been happily blocking ads for years). The argument is that people blocking ads are somehow taking advantage of publishers, since they rely on advertisements. More...