Must we sell our souls to make a bigger impact?

By Martyn Hammersley. There have been some high-profile examples of the mis-selling of goods and services, such as insurance, that have no value to the people buying them. More pervasive, of course, is over-selling: the making of exaggerated claims for products and services. Recently, I have begun to reflect on whether some recent efforts to promote social science to politicians and the public could fall into this category. More...