Students become social entrepreneurs at Spitalfields Market

Students from 18 university teams are competing in an ‘Apprentice’-style contest at Spitalfields Market. The event is organised by the University of Bath in association with HEFCE and UnLtd, the Foundation for Social Entrepreneurs.
Sponsored by Ernst & Young, the ‘Uni Popshop’ competition will allow student entrepreneurs to test out their social enterprise ideas by challenging them to make as much money as possible for their ventures in a single day of market trading. Each team of five students will be given a £300 start-up loan, a business mentor and the use of a stall in London’s historic Spitalfields Market to sell their social enterprise products. The young entrepreneurs have been planning which product to sell to the crowd frequenting the iconic indoor market, and devising a digital marketing plan before opening for business for just one day. They aim to make a tidy profit for their social venture while competing to raise awareness of the social and environmental impact of their project. Read more...