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7 septembre 2019

What Might We Learn from 'Talking to Robots’?

By Joshua Kim. With a theory about why academics so anxious about the future of technology and jobs?
The future isn’t what it used to be. Where we once looked forward to a Star Trekian vision of material abundance, we now worry that Lt. Commander Data is coming to take all of our jobs. More...

7 septembre 2019

A Higher Ed CMO’s Dilemma: In-sourcing vs. Outsourcing

While today’s marketing communications landscape is challenging for higher ed, there are new opportunities to build an inside/outside team to meet the challenges. More...
7 septembre 2019

Navigating the Gray Between Buy-In and Co-Creation

An enduring brand strategy requires more than just stakeholder buy-in.
Colleges and universities that effectively develop, implement and live a documented brand strategy and demonstrate brand coherence across their institutions typically have met three broad criteria. More...
7 septembre 2019

A Basic Needs Report

By Matt Reed. Reality on the ground, locally
On Wednesday, Brookdale had “Scholars’ Day.”  It’s a mini-conference in which faculty and staff present to each other on subjects of interest. More...

7 septembre 2019

The Adjunct Reception Speech

By Matt Reed. Setting a tone.
We have a kickoff meeting for adjunct faculty every fall. Every semester, I give the same five-minute talk. I invite my colleagues to steal from my notes below. More...

7 septembre 2019

The First Days Back

By Matt Reed. That was always my favorite part of the first week of classes.  Nobody was behind yet. There was nothing significant to grade. Nothing had gone off the rails.  Everybody (or almost everybody) showed up. Students and I were ready to go. More...

7 septembre 2019

"Natural Rate"

By Matt Reed. What if it isn't?
Users of Twitter know the thrill of seeing a tweet so good that you want to have it embroidered on pillows.  The form lends itself to aphorisms or clever asides; Oscar Wilde and Dorothy Parker would have loved it. More...

7 septembre 2019

Friday Fragments - September 6, 2019

By Matt Reed. Pro-tip: During the first week of classes, navigate the parking lots very, very carefully.  Assume that all 360 degrees are in play. Trust me on this one. More...

7 septembre 2019

Varieties of Dual Enrollment

By Matt Reed. Over the last several years, dual enrollment and its variations (concurrent enrollment, middle college, early college…) have grown wildly. I’ve noticed folks on campus, myself included, struggling just to theorize what’s happening. So, based on direct observation and participation, a few varieties of dual enrollment. More...

7 septembre 2019

Bedbug Letters

By Matt Reed. Copying the provost? Really?
By now, most online readers have probably come across BedbugGate. More...

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