Why Higher Education Leaders Must Influence Google Print

By Stephen Downes - Stephen's Web. Rob Abel: Why Higher Education Leaders Must Influence Google Print, Higher Education Insight November 8, 2005

I think this post serves as a useful caution. While we are quick to cheer programs like Google Print because it opens access to content, the author warns that Google's program is about commercialism, not content. "Google is all about capturing and monetizing the eyeballs of consumers, not getting better content to students." As an example of this, notes the author, take not at the "barrage" of advertising that accompanies any Google service. More...