Will Plain-Text Ads Continue to Rule?

Will Plain-Text Ads Continue to Rule?
Jakob Nielsen examines the phenomenon of text-based ads. They have been a success on Google and are beginning to infuse blog-space. I think there are two sides to this story. The first is that, since text-based ads load quickly and don't distract the reader, they are more tolerable. But equally importantly, the Google ads (at least, though not the blog-space ads) are contextually relevant. More...