Cengage Unlimited – Marketing ploy or significant change in strategy?

One week ago Cengage announced Unlimited, an all-you-can-read subscription for their digital course materials. For $120 per academic term, students get access to any and all of Cengage's 20,000 digital titles with the ability to also get a print rental for $7.99 (shipping costs) per title. Once the subscription ends, students keep access to up to six digital textbooks for another year at no additional cost. More...