Canalblog
Editer l'article Suivre ce blog Administration + Créer mon blog
Formation Continue du Supérieur
8 juillet 2015

“Harvard Adopts Chalk”: The Importance of Brand

The EvoLLLutionBy  - EvoLLLution. It has often been noted that institutions of higher education are prone to “follow the leader” behavior, especially when it comes to innovation and the acceptance of new ideas. What the big-name institutions say, adopt and do is seen as providing a type of legitimacy that can be used as “cover” for decision-makers at lesser-known schools. If Harvard, Stanford or MIT are doing something new (say, MOOCs), then it’s seen as acceptable for others. More...

Commentaires
Newsletter
51 abonnés
Visiteurs
Depuis la création 2 795 458
Formation Continue du Supérieur
Archives