Dealing With the Press

By Rob Weir. If your school is anything like mine, there’s constant buzz (pressure?) about how to get out the word about all the wonderful things that happen on campus. Professors are increasingly asked make themselves “available” to the public, take part in “outreach” efforts, or become “public intellectuals.” What far too few administrations or news offices do is provide much training on how to engage media outlets effectively. Read more...