Marketing CE: Branding on an iPhone, iPad and other iDevices

By John DeLalla - EvoLLLution. Custom apps. Wallpapers/backgrounds. Mobile-optimized websites. Mobile is changing the game for marketers, regardless of industry, country and brand size. This is because everyone owns a smart device. In the pocket of the vast majority of Americans is a smartphone. And, for 42 percent of that group, their smartphone of choice is Apple’s iPhone. More...