The Continuing Ed change up New approaches emerge for serving part-time and adult students

By Ioanna Opidee. With funding cuts, falling enrollments and increased competition from MOOCs and other low-cost online programs, higher education has been under enormous pressure in recent years. But pressure often leads to positive change, and many schools are looking at continuing education as an ideal area for that change.
Approached strategically, CE offers an untapped opportunity to drive revenue, boost enrollment and further an institutional mission by serving part-time adult students. But approached ad-hoc, without a thorough understanding of its history and dynamics, efforts to reorganize CE can backfire, costing money, time and resources schools don’t have to spare. More...