Never Mind Citi Bike, Here’s Campus Bike

By Stuart Elliott. In 1892, a song celebrated “a bicycle built for two.” More than a century later, a campaign for a university is upping the ante with an offer of bicycles built for a hundred.
The University of Dayton, in Dayton, Ohio, is promising 100 incoming freshmen free bikes in exchange for pledges to forgo bringing cars to campus for the first two years they are enrolled. The program was being promoted to the freshmen members of the Class of 2017 in a campaign by an agency named 160 Over 90, which is based in Philadelphia and also has an office in Newport Beach, Calif. More...