18 octobre 2015

Why it doesn't help society if universities give research away

University Business Magazine logoSubmitted by Stefanie Botelho. Ohio State University officials are correct to say royalties and licensing revenue from research aren't the best indicators of economic impact from research, says the head of the national trade group for university commercialization. More...

Posté par pcassuto à 11:55 - - Permalien [#]

28 septembre 2015

Commercialisation is top problem facing universities

By Brendan O'Malley. The top problem facing Russian higher education is commercialisation in the form of growing paid-for educational services that are filling the gap where pubic funding fails to meet increasing demand for education, according to new research among education experts. Read more...

Posté par pcassuto à 00:37 - - Permalien [#]

02 mai 2015

Higher education is too important to be left to the market

By Courtney Sloane (NTEU National Office). onight’s ABC Four Corners report, Degrees of Deception, together with last week’s NSW ICAC report, Learning the Hard Way, highlight the inherent risks of leaving higher education to the free market, according to the National Tertiary Education Union.
“Both Four Corners and ICAC have highlighted the massive risks our public universities face when they become too reliant on international student fee income to sustain their financial viability,” said Jeanie Rea, NTEU National President.
“Both reports point to the dangers and increased costs associated with enrolling students to add to university coffers, rather than honest regard for the students’ preparedness, including language proficiency, to be able to successfully complete the qualification.
“The reports highlight the tensions between maintaining academic standards and commercial interests that are inherently a consequence of the competition our public universities face in international student markets. More...

Posté par pcassuto à 00:42 - - Permalien [#]

26 avril 2015

Students worldwide fight back against commercialisation of universities – in pictures

http://static.guim.co.uk/static/c55907932af8ee96c21b7d89a9ebeedb4602fbbf/common/images/logos/the-guardian/news.gifOver recent months, academics and students in countries including Canada, the Netherlands and the UK have staged protests against funding cuts to courses, privatisation and precarious working conditions. We asked readers to share pictures of university protests and occupations taking place. More...

Posté par pcassuto à 23:27 - - Permalien [#]

04 décembre 2014

Universities are not franchises

Winnipeg Free PressBy Lloyd Axworthy. In a report issued a few weeks ago on the state of post-secondary education in Canada, the Conference Board of Canada concluded that the sector "functions much like a 'franchise' business, with the provincial government acting as franchisor and the institutions as franchisees."
Hardly a ringing endorsement for a key sector of our society that was once regarded for its independence of governance with the freedom to set its own research and teaching priorities, its multiple offerings tailored to different community needs and a place to foster judgment and critical thinking in its students. Read more...

Posté par pcassuto à 23:25 - - Permalien [#]

23 novembre 2014

University-to-Business Sales: How to Dominate the Corporate Learning Market

The EvoLLLutionBy  - EvoLLLution. The following interview is with Lisa Verma, director of custom and on-site programs at Louisiana State University. At the recent UPCEA South conference in Baton Rouge, Louisiana, Verma shared her thoughts on university-to-business, or U2B, selling and the best practices involved with developing robust and long-term training and education partnerships with employers. In this interview, she expands on that topic and discusses what it takes for a university to be successful in the highly-competitive corporate training marketplace. More...

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04 novembre 2014

Academics are HEIs’ greatest digital marketing resource

By Katie Duncan. Universities should put professors, researchers and other academic staff at the forefront of digital marketing campaigns in order to boost reputation and brand awareness, according to a panel of media and marketing experts. More...

Posté par pcassuto à 01:15 - - Permalien [#]

14 septembre 2014

Marketing For The Student, Not The Market

The EvoLLLutionBy  - EvoLLLution. Higher education institutions across the country are facing enrollment challenges in the face of escalating competition and increased differentiation across institutions, especially in the distance education space. While an investment in marketing is an important aspect of holding your ground in such an environment, the nature of the investment is critical. More...

Posté par pcassuto à 15:32 - - Permalien [#]

23 août 2014

Anemic academics surrender to marketisation

By Ben Etherington. FEDERAL parliament sits next week and on the menu is Christopher Pyne’s reform package for higher education. There will be a debate, but from the perspective of many who care about universities, it will be a pseudo-debate. It will concern not the framework of policy, but the mode of distribution of resources within a conception of higher education provision on which the two major parties have long been in agreement. More...

Posté par pcassuto à 01:03 - - Permalien [#]

13 juillet 2014

Make Bullying Stop

http://blog.educpros.fr/julien-redelsperger/wp-content/themes/longbeach_JulienRedelsperger/images/img01.jpgBlog Educpros de Julien Redelsperger. Big advertising campaigns, articles in newspapers, pedagogical workshops in schools, TV shows… you might want to know who deserves this huge communication strategy?
Well, unfortunately, this is a not the last pop star that teenagers love. It is a sociological concern that takes its root deep inside every school in the world: bullying. More...

Posté par pcassuto à 19:02 - - Permalien [#]