What Makes A Message Compelling?

By Stephen Downes - Stephen's Web. What Makes A Message Compelling?
I have been thinking a bit more recently about the role of reason in society - perhaps as a result of some of the stuff Vicki Davis has been writing, perhaps as a consequence of reading Kim Stanley Robinson's Science in the Capital series. So this post stands out. "Videos critical of the official immunization program were more popular and more highly rated." The irrational and unreasonable, it appears, is more popular. More...