The Corporate Blog Is Catching On

The Corporate Blog Is Catching On
The blogsphere is abuzz with this report from the New York Times touting the advent of corporate blogs. As I have remarked previously in this space, there is room for concern as the essence of corporate communications is a form of sanctioned, depersonalized presence - just the oppositie of what a blog should be. Corporation can do what they want in the space, of course, but the requirements posed by corporate participation in a space twnd to spill over into the private and personal arena. More...