One of the features of today’s universities is just how much money they now spend on marketing. Websites are slick and use contemporary typefaces, billboards show laughing diverse customers, and strap lines promise success. “Achieve your dreams!” “Find the real you!” “The knowledge to succeed!” Apart from the word “university”, it’s hard to tell whether they are selling mobile phones, a yoga retreat, or a degree. More...
22 juin 2018
Shut down business schools? Two professors debate
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