Barnes & Noble Ed Pushing Beyond Books

Barnes & Noble Ed Pushing Beyond Books
2017/05/25
Why would Barnes & Noble make a deal to bring predictive analytics services to universities? Phil Hill says Hill said it suggests recently acquired B&N subsidiary LoudCloud "is focusing more intently on analytics after years of being 'here, there and everywhere' in the ed-tech market." But it also represents a deeper push by the publisher to get into learning technology generally. More...