It’s not easy to spot a unicorn - especially the mythical one - and yet becoming ‘a unicorn’ seems to be a universally applicable goal. Stand out in the crowd and shine. Don’t we all want this? Sadly, there’s no universal recipe, but we can all work on understanding ourselves and selling our assets in the best possible way. This article is the first in a series on how to become a unicorn yourself - in the job market. More...