21 novembre 2015

Understanding the Needs and Expectations of Non-Traditional Students

The EvoLLLutionBy Dave Jarrat - EvoLLLution. Most institutions don’t adequately understand the needs and experiences of their non-traditional students — a pattern that has to change as more adults enroll in colleges and universities. More...

Posté par pcassuto à 12:11 - - Permalien [#]


Five Ways to Optimize Email Marketing for Increased Enrollment

The EvoLLLutionBy Dan Sommer - EvoLLLution. One of the most notable changes among education marketers is the return of high-quality email marketing. While the rise of social other emerging media caused many marketers to de-prioritize email in the marketing mix, email is in fact a channel that can consistently deliver high-quality prospects, especially with branded campaigns that are consistent with overall university messaging. More...

Posté par pcassuto à 12:03 - - Permalien [#]

Differentiating your Institution: Critical to Competing in Today’s Postsecondary Marketplace

The EvoLLLutionBy John MacDonald - EvoLLLution. Differentiating factors for an institution can be as simple as the people, technology and flexibility it offers, but those elements can have a significant impact on student experience and institutional reputation. More...

Posté par pcassuto à 12:01 - - Permalien [#]

English Language Programs and International Student Recruitment

The EvoLLLutionBy Geraldine de Berly - EvoLLLution. The teaching of English in a systematic fashion began with Berlitz in 1890 and, within a decade, there were Berlitz Schools in 16 European countries, and then offshoots (instructors mostly) of Berlitz started their own schools. Universities’ extension units began offering English as a Foreign Language programs, such as Columbia University Extension in 1911. Standalone English language teaching divisions came into existence around 1941, initially providing instruction to graduate students and professionals. More...

Posté par pcassuto à 11:59 - - Permalien [#]

Getting Their Money’s Worth in Education: Traditional Students Thinking Like Consumers

The EvoLLLutionBy Daniel Scherotter - EvoLLLution. Driving the national completion rate begins before enrollment. It’s critical for students to have a consumer’s mindset when they are deciding on their postsecondary pathway. More...

Posté par pcassuto à 11:57 - - Permalien [#]


What It Takes to Bring Adults Back

The EvoLLLutionBy Dustin Worsley - EvoLLLution. Shifting gears to serve non-traditional students requires institutional administrators to understand and respond to the specific needs of adults. More...

Posté par pcassuto à 11:56 - - Permalien [#]

How Removing Silos Supports Institutional Growth and Diversity

The EvoLLLutionBy Dave King - EvoLLLution. If institutions commit to improving processes and reducing silos, they will be able to offer more options, attract a wider group of students and grow. More...

Posté par pcassuto à 11:55 - - Permalien [#]

Look Beyond Donations When Reaching Out to Alumni

The EvoLLLutionBy Anthony Campisi - EvoLLLution. As funding for colleges and universities continues to decline, it’s becoming increasingly important for institutions to enhance their relationships with alumni. According to the Center on Budget and Policy Priorities, while most states have begun to restore some of the post-recession cuts made to higher education, funding remains well below pre-recession levels. More...

Posté par pcassuto à 11:53 - - Permalien [#]

Five Ways to Succeed in the Growing Adult Student Market

The EvoLLLutionBy Carolyn Callaghan - EvoLLLution. Strategically approaching the adult student marketplace by targeting high-success prospects and sharing messages they want to hear will make a big impact on growing adult enrollments. More...

Posté par pcassuto à 11:51 - - Permalien [#]

Making Enrollment and Student Success Everyone’s Job

The EvoLLLutionBy Timothy Fournier - EvoLLLution. Changing demographics, increasing price competition, rising student debt, shrinking state funding and questions related both to graduates’ job prospects and the market relevance of certain degree programs are fundamentally changing the nature of enrollment operations at many colleges and universities. More...

Posté par pcassuto à 11:50 - - Permalien [#]