HECS advertisements a colossal failure

By Courtney Sloane (NTEU National Office). Only 18% of Australians support the use of public money to promote the Abbott Government’s higher education proposals, according to polling commissioned by the National Tertiary Education Union. 
Of the just 22% who could recall the advertisements, only half understood that they were making the government’s case for university fee deregulation. Some 15% thought they were making the case against deregulation, and the remainder thought the ad was just promoting going to university. More...