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28 octobre 2014

Small-batch innovation: What the Lean Startup model can do for your R&D

By Melissa Campeau. A few years ago, Ian Kent had an idea for a mobile, DIY 200-square-foot home. He sketched a few designs, created computer models and settled on the name Nomad Micro Homes. Then, instead of building a model, he took the digital illustrations to market and crowdsourced to generate funds, feedback and advance orders. More...

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