By Marc Parry. Just one in every 20 Facebook photos is shared. Most Twitter hashtags vanish into oblivion. Researchers want to understand the exceptions. Can you predict what content will go viral? That could be handy in many contexts—marketing, elections, revolutions. This week two new papers are proclaiming advances in the science of virality. Read more...13 avril 2014
The Science of Going Viral
By Marc Parry. Just one in every 20 Facebook photos is shared. Most Twitter hashtags vanish into oblivion. Researchers want to understand the exceptions. Can you predict what content will go viral? That could be handy in many contexts—marketing, elections, revolutions. This week two new papers are proclaiming advances in the science of virality. Read more...
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